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Joanne Ryan

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What mobile devices on Qantas and Virgin airlines means for marketing

  14.09.2014   Blog Posts, Uncategorized

Travelling by air will no longer leave Australians out of the loop. Upon accepting the giant role mobile devices play in our modern lives, Australian carriers Qantas and Virgin have

Thinking of hiring a copywriter? Questions you should ask.

  30.06.2014   Uncategorized

Years ago copywriters worked for advertising agencies like the one featured in the hit TV series Mad Men.  They worked on branding and advertising ideas putting together snappy and persuasive

World Cup social media – the best interactive measurement tools and more

  27.06.2014   Uncategorized

Here are some great interactive world cup social media measurement tools that you must check out or play with when you are supposed to be doing something else. Here are

10 reasons why you should enter business awards and how to go about it

  21.05.2014   Uncategorized

Many large corporations, government bodies and business groups support or organise small business award nights to show their support for small business owners that operate in their area or sector.

The importance of being polished, professional and engaging in person and online

  16.08.2013   Blog Posts, Uncategorized

Many small business owners focus their marketing efforts on networking.  After all, it can be a really cost effective form of marketing and it’s also great for your mental health,

Australia’s increasing online presence [INFOGRAPHIC]

  16.11.2012   Blog Posts, Uncategorized

Just about everything is moving online these days, and so is Australia. As our online presence grows, so does Australia’s digital economy. Nearly three-quarters of adults in our country claim

Infodec’s low-down on Infographics

  14.11.2012   Uncategorized

You may have heard the word infographic thrown around in the digital domain lately, but what exactly is an infographic? And why should you care? An infographic is a digital

Is your professional profile on LinkedIn making you look unprofessional?

  23.10.2012   Uncategorized

Since its launch in May 2003, LinkedIn has attracted 175 million members (around 3 million of those are Australian), with an increase of about 170,000 new users each day. With