Is your NFP getting the attention it deserves?
During this fiercely competitive time, telling your story and reaching potential funders, while raising your profile and gaining media attention, is ...
How to use your QR codes in your marketing
There’s a new tool in town that makes it easy for your customers to learn more about your business, your ...
The value of an Ambassador for your NFP or charity
An NFP Ambassador is an external advocate who is engaged to represent your organisation in public. The Ambassador’s professional or ...
Why choosing to use email marketing is the best business decision you’ll make today
Email marketing has become one of the most essential advertising techniques for modern businesses. Put simply, businesses promote themselves to ...
Consistency is the critical ingredient for NFP success
Consistency is key to your not-for-profit organisation’s identity, and it should extend to all activities, including regular programs. A consistent ...
How to take advantage of new Google My Business features and updates
Brand exposure and brand awareness are two of the most important factors when owning a business. The Google My Business ...
How to harness the power of sponsored content
Getting your content seen or heard can prove a big challenge, irrespective of its quality. There’s such a surplus of ...
How to effectively use Facebook to elevate your business
Facebook is so much more than just a social networking site. For businesses, it can be an extremely potent promotion ...
10 tips for setting up a LinkedIn Company Page people want to read
LinkedIn company pages are a great tool for promoting who you are, what you do and to keep current and ...
Seven key reasons to update the content on your website
It’s important to regularly update the content on your website. Though it can be time-consuming, adding fresh content on a ...
Mind your tone | Learn how to speak to your customers the right way
How often have you sat down to share your thoughts about your business and expertise, only to be disheartened when ...
How Google can legitimise your business and put customers at ease
A whopping 87 per cent of all Australians access the internet every day. The vast majority of these people use ...