Years ago copywriters worked for advertising agencies like the one featured in the hit TV series Mad Men. They worked on branding and advertising ideas putting together snappy and persuasive
We’ve all been in relationships where communication can be an issue, it goes with the territory—your partner just isn’t you. Communications experts are in the business of clearing away the
Many large corporations, government bodies and business groups support or organise small business award nights to show their support for small business owners that operate in their area or sector.
To go with our recent blog post, here’s an easy-to-follow guide on creating successful business letters.
This blog post is based on some communications tips that I shared on the show on Eagle Waves Radio today. You can listen to the podcast by clicking here: Media
While letter writing may have taken a back seat to social media the letter is not dead. Here are our tips on crafting a letter that gets noticed and creates
It’s no secret that Facebook is continually tweaking the way that users and customers interact with the platform. You may have noticed a few small changes on Facebook recently, especially
Did you know that there are 3 billion active email accounts which is more than the amount of active Facebook and Twitter accounts combined? Companies are often disappointed when they
Creative industries employ 6.2% of the total Australian workforce – that’s over 600,000 people, up 19% from 2006. While it may not sound like a lot, creative industries are responsible
Australians of all ages love their technology. In fact, we have some of the highest rates of technology penetration in the world. So it comes as no surprise that recent
Here’s an interesting chart from Comscore analysing how Australians spent their time online in 2013 that says it all. If you condensed a month’s typical internet use into an hour,
A new report from the Australian Communications and Media Authority (ACMA) Australian SMEs in the digital economy highlights that while SMEs lag behind larger businesses in relation to digital marketing
British author and poet Rudyard Kipling wrote long ago that ‘If history were taught in the form of stories, it would never be forgotten.’ That’s because emotive stories engage readers