Barcode Australia is an Australian manufacturer of labels and tags for many industries. They also supply label printers, barcode scanners and label software. While the company had an established online shop front they approached Infodec Communications to produce a new corporate website and documentation so they could reach new markets.
Infodec Communications met with the Barcode Australia team to determine their requirements and to make sure that we understood their target market and competitors to ensure that we produced a new website and marketing material that made them stand out from the crowd.
We then engaged the services of a web developer and graphic designer to ensure that branding consistency was applied across all material produced.
We produced engaging content that appealed to a corporate audience so that Barcode Australia could continue to move into new markets and build brand awareness. They also utilised flyers at a trade show as part of their growth strategy.
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